diff --git a/website/src/components/SiteFooter.astro b/website/src/components/SiteFooter.astro
index bafd5661..76bf27de 100644
--- a/website/src/components/SiteFooter.astro
+++ b/website/src/components/SiteFooter.astro
@@ -28,6 +28,7 @@ const groups: { title: string; links: FooterLink[] }[] = [
 		links: [
 			{ label: 'What is Scope?', href: 'introduction/what-is-scope/' },
 			{ label: 'Concepts', href: 'introduction/concepts/' },
+			{ label: 'Agent Experience (DevAX)', href: 'https://aka.ms/agent-experience' },
 			{ label: 'Choose a coding agent', href: 'guides/choosing-a-coding-agent/' },
 			{ label: 'REST API', href: 'reference/rest-api/' },
 		],
diff --git a/website/src/content/docs/introduction/what-is-scope.md b/website/src/content/docs/introduction/what-is-scope.md
index e1b6f0b0..40e531f7 100644
--- a/website/src/content/docs/introduction/what-is-scope.md
+++ b/website/src/content/docs/introduction/what-is-scope.md
@@ -83,6 +83,14 @@ It is **not** a hosted IDE or an agent runtime you embed in your own
 products — it's a measurement platform that drives existing agents
 against tasks you control.
 
+## Part of Developer Agent Experience
+
+Scope is the measurement tool of the
+[Developer Agent Experience (DevAX)](https://aka.ms/agent-experience)
+practice. DevAX covers the rest of the loop: deciding what to measure,
+designing evals that hold up, and testing fixes before you ship them.
+Start with its playbook if you're new to evaluating agent experience.
+
 ## Who it's for
 
 Scope is for teams that need to measure and compare AI coding